As the country prepares to embark on the 2020 Census — our nation’s largest non-wartime effort — new strategies and tactics are needed to navigate our politically charged, digital world. These strategies and tactics should be deployed by a broad range of contributors, including leading digital platforms, civil society, media outlets, and local governments.
With the 2020 Census approaching, this article offers seven steps for a truly data-driven campaign to address concerns about the accuracy of the count and to conduct efficient and effective local census outreach.
For the first time, the 2017 American Community Survey includes computer ownership and internet access information for local Census tracts. To help communities across the country take advantage of this new resource, the National Digital Inclusion Alliance has created maps covering more than 65,000 occupied Census tracts in the United States.
The State of Georgia created a website for the 2020 Census with several sections featuring essential information for local officials.
The U.S. Census Bureau has created the Integrated Partnership and Communications (IPC) program to convey the importance of the 2020 Census nationwide.
The U.S. Census Bureau provides assistance to local officials in their efforts to create Complete Count Committees (CCC).
The U.S. Census Bureau is recruiting thousands of people across the country to assist with the 2020 Census count.
The 2020 Census Barriers, Attitudes and Motivators Study (CBAMS) intends to show how to reach all populations, including segments that are historically hard to count, and which types of messages may be most effective.
Every person in every city across America wants a safe, affordable place to call home, but for too many people across the country, that vision is not available. That is why the National League of Cities (NLC) has made it a priority to support local leaders’ efforts to identify and implement local housing solutions.
With the focus on the problems recruiting and retaining talented young people, especially in high-demand fields, it sometimes seems as if government has forgotten its older workers. But that would be a serious and costly mistake.
The National League of Cities supports local leaders as they prepare for the upcoming 2020 Census. This website contains links to a municipal action guide as well as a checklist, timeline, talking points and other information.
George Washington University's Counting for Dollars 2020 research project seeks to identify each federal program that geographically distributes financial assistance based, in whole or part, on data derived from the decennial census, and to ascertain the connection between census accuracy and the equitable distribution of funds to states and local areas.
The City University of New York (CUNY) has developed a map of hard-to-count (HTC) communities to highlight areas of the country whose populations had low mail return rates for the 2010 Census. The map helps organizations that are working to make sure these hard-to-count areas and populations are fully counted to ensure a fair and accurate census.
This U.S. Census Bureau notification contains residence criteria used to determine where people are counted during each decennial census as well as guidelines for specific populations, such as military personnel, college students, people in correctional facilities, and people experiencing homelessness.
The U.S. Census Bureau depends on local government officials to communicate the importance of every household responding. To help communities tailor their outreach efforts that encourage residents to return their completed census forms, the agency designed the nationwide Response Outreach Area Mapper that displays the predicted mail-in reply rates by census tract.